Over one month since the start of the Pakistan flood-disaster, full scope of catastrophe is revealed
Update: As of September 9, CARE Canada has reached around 93,000 people with aid.
September 2, 2010 - One month after the devastating flooding of Pakistan's agricultural heartland began, relief efforts continue at a feverish pace. Survival is not assured for the millions of children and adults now displaced by the floods and coping with waterborne diseases carried by contaminated water and spread through crowded camps.
Due to the scope of this emergency, aid agencies are still struggling to evacuate people to safety and provide them with the necessities of life. Amidst the swirl of emergency relief operations, the extent of devastation is coming into focus.
The facts are alarming:
Funding remains a major obstacle for organizations involved in relief efforts. A recent public opinion poll conducted by Angus Reid shows that despite the government's pledge to match donations made by Canadians, the level of giving lags far behind that following the January earthquake in Haiti.
David Morley, co-founder of the HUMANITARIAN COALITION and President and CEO of Save the Children Canada, is in the flood-affected region of Pakistan to call attention to the plight of survivors.
"The one month anniversary following any emergency is a key milestone" Morley said. "But the unprecedented scale of this disaster has made responding especially difficult. Although seasoned aid workers are declaring this the most challenging relief operation ever, we are seeing progress. Right now we must secure the funding needed to ramp up our efforts while there's still a small window of opportunity to prevent an even greater human catastrophe."
HUMANITARIAN COALITION member agencies are on the ground in Pakistan helping to alleviate the suffering of millions. Their activities include:
The HUMANITARIAN COALITION, with the joint efforts of its members, CARE Canada, Oxfam Canada, Oxfam-Québec and Save the Children Canada, provides a widespread and effective response to humanitarian emergencies. By combining under one banner, the HUMANITARIAN COALITION makes it easy for Canadians to donate in an emergency. With one joint fundraising apparatus, the HUMANITARIAN COALITION reduces fundraising costs, increasing the impact of Canadian donations where it is needed.
For information and interviews:
David Morley has more than 30 years of community development experience in Latin America and Africa and is well positioned to compare the situation in Pakistan to past major emergencies, including the earthquake in Haiti and the 2005 tsunami.
To schedule interviews with him in Pakistan, please contact:
Denise Koulis, Save the Children Canada
(647) 273-7134
Marie-Eve Bertrand, CARE Canada
(514) 458-0057
Karen Palmer, Oxfam Canada
(613) 240-3047
Justine Lesage, Oxfam-Québec
(514)513-0013